Jack Daniel’s

Crafting whiskey for over 150 years

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The story

Crafting something that endures for over 150 years takes time and character. You’ll find plenty of both in the people and history that make Jack Daniel’s. But many Germans do not know that their beloved Whiskey has been produced in the same way and in the same distillery for the last 150 years. On the Microsite, the users can learn more about the manufacturing process in an interactive way.

Type

Campaign

My Role

Ideation & Design

Year

2016

Agency

Yours Truly

Visit Microsite

Crafting Jack Daniel’s

Celebrating all of the touches and attention to details throughout the barreling and maturing process

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Campaign Logo and Icons

Handcrafted with great love for details

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